AI-Optimized Websites

Websites That Rank AND Get Cited

Traditional SEO isn't enough anymore. 40% of legal searches now involve AI. We build websites optimized for Google AND ChatGPT, Claude, and Perplexity.

Get a Website QuoteCheck Your Site's AI Readiness
chatgpt.com
User prompt:
"Who are the best personal injury lawyers in Chicago?"
AI response:

Based on my research, here are some highly-rated personal injury lawyers in Chicago:

1. [Your Firm Name] - Specializing in...

↑ This could be your firm

The Problem

Most Law Firm Websites Are Invisible to AI

Your website might rank on Google, but that's only half the battle now. When someone asks ChatGPT for a lawyer recommendation, can it understand and cite your firm?

No structured data - AI can't determine your practice areas, locations, or attorneys

Thin content - Generic pages don't give AI enough information to cite you as an authority

Poor FAQ structure - Missing the question-answer format AI systems prefer

Our Solution

Websites Built for Both Worlds

Complete schema markup (LocalBusiness, Attorney, LegalService, FAQPage)

Entity-optimized content that AI can understand and cite

FAQ pages structured for AI extraction

Practice area pages with comprehensive, citable information

Fast, accessible, mobile-first design

Features

What Makes Our Websites Different

Every site we build is optimized for the dual reality of modern search: traditional SEO and AI-powered discovery.

Dual SEO + GEO Optimization

Rank in Google AND get cited by ChatGPT. We optimize for both traditional search and AI-powered discovery.

Structured Data & Schema

Complete schema markup - LocalBusiness, Attorney, LegalService, FAQPage. AI systems understand exactly what your firm does.

Entity Optimization

Clear entity definitions for your attorneys, practice areas, and service locations. AI can cite you accurately.

Lightning Fast Performance

Sub-2-second load times. Core Web Vitals optimized. Speed matters for both SEO rankings and user conversion.

Mobile-First Design

70%+ of legal searches happen on mobile. Every site we build is designed for phones first, then scaled up.

Conversion-Focused

Strategic CTAs, trust signals, and contact forms. Not just pretty - built to turn visitors into consultations.

Package

What's Included

Everything you need for a high-performing law firm website. No hidden costs.

Custom design (no templates)
All practice area pages
Attorney bio pages with schema
Blog/resources section
FAQ pages (AI-optimized)
Contact forms with tracking
Google Analytics 4 setup
Search Console configuration
Local SEO optimization
Vercel hosting (free tier)
SSL certificate
Monthly performance reports
Process

How We Build Your Site

A proven process that delivers results in 4-6 weeks.

01

Discovery & Strategy

We audit your current site, research your practice areas and competitors, and develop a content strategy optimized for both SEO and AI visibility.

02

Design & Architecture

Custom design that reflects your brand. Information architecture built for user navigation AND AI comprehension.

03

Development & Optimization

We build on Next.js - the fastest framework available. Every page optimized for speed, accessibility, and search visibility.

04

Launch & Monitor

Thorough testing, soft launch, then full deployment. We monitor rankings and AI citations, making adjustments as needed.

FAQ

Common Questions

Everything you need to know about our website services.

SEO (Search Engine Optimization) focuses on ranking in traditional search results like Google's blue links. GEO (Generative Engine Optimization) focuses on getting cited in AI-generated responses from ChatGPT, Claude, Perplexity, and Google's AI Overviews. We optimize for both because 40% of searches now involve AI, and that number is growing rapidly.
Our law firm websites start at $4,997 for a 5-7 page site with full SEO and GEO optimization. Larger firms with multiple practice areas and locations typically invest $7,500-$15,000. Every site includes hosting (no monthly hosting fees), SSL, and 3 months of post-launch support.
A standard law firm website takes 4-6 weeks from kickoff to launch. This includes discovery (week 1), design (weeks 2-3), development (weeks 3-5), and testing/launch (week 6). Larger sites with extensive content may take 8-10 weeks.
We can optimize existing WordPress sites for GEO, but we strongly recommend our Next.js builds for new sites. Next.js sites are significantly faster, more secure, and easier to optimize for AI search. We can migrate your content from WordPress as part of the project.
Your first 3 months of support are included. This covers bug fixes, minor content updates, and SEO/GEO monitoring. After that, we offer monthly retainers starting at $297/month for ongoing optimization, content updates, and performance reporting.

Ready for a Website That Works in the AI Era?

Get a custom quote for your firm. We'll review your current site and show you exactly how we'd optimize it for both SEO and AI search.

Get Your Custom Quote