Advertisers Eager To Try Google AdWords New Broad Match Modifier

Google introduced a new match type, well, a modifier to a match type that helps you control your match types a bit more. The modifier lets you be more specific with your broad match keywords, but be more lax than the phrase based match. This new modifier is named the “broad match modifier” and it…

Details

Difference between PPC & Organic listings

DIFFERENCE BETWEEN SPONSORED AND ORGANIC SEARCH  LISTINGS Many lawyers are confused by the difference between the pay per click sponsored listings and the free organic listings at Google, Yahoo and other top search engines. The free or "organic" search listings at Google are listed on the left side of the page and the sponsored PPC…

Details