Google Going After Madison Avenue
September 27th, 2005 | 
Author: Chris Costa
Author: Chris Costa
Search ‘N’ Sell from the New York Post is a relatively short look at how Google is cozying up to major ad agencies, holding more than 100 training sessions to help them understand search marketing better.
Agencies are also given support teams so they can call around the clock with questions. Google’s also taking part in this week’s Advertising Week in New York apparently doing little last year.
SOURCE: Search Engine Watch
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Search Engine Optimization
SEO is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to other forms of search engine marketing (SEM) which may deal with paid inclusion and pay per click.