Category: Mobile Advertising

Is Your Site Mobile Friendly in the Eyes of Google?

GOOGLE WANTS YOU TO HAVE A MOBILE FRIENDLY SITE, DO IT! Google has been preaching mobile for a long time and they want YOU to make sure your site is mobile friendly.   Looks like they are already making a big change here in the mobile search results. They are putting a big obvious tag as …

Is Your Site Mobile Friendly in the Eyes of Google? Read More »

Example of Lawyer Site Where Mobile Traffic is Soaring

MOBILE IS BIG AND GETTING BIGGER Everyone basically now knows how big Mobile is. It makes sense because so many people are on smart phones these days. So it stands to reason that more people would use smart phones to search and visit web sites. The main way to see exactly how many people are …

Example of Lawyer Site Where Mobile Traffic is Soaring Read More »

iMobiTrax to Combat Mobile Ad Network Click Fraud

On Friday, the team behind iMobiTrax spoke an uncomfortable truth: the mobile advertising networks on which most advertisers place their mobile advertisements  run rampant with click fraud. This means millions of dollars are being wasted by honest advertisers while the mobile ad networks are making fortunes providing sometimes useless and even fraudulent traffic practices. If …

iMobiTrax to Combat Mobile Ad Network Click Fraud Read More »

Create a Mobile PPC Campaign at Google AdWords

What is Google AdWords? Google AdWords is Google’s main advertising product and main source of revenue. Google AdWords offers pay-per-click (PPC) advertising, cost-per-thousand (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. Google Adwords MOBILE Interested in showing ads on mobile devices? AdWords allows you to target high-end mobile devices, WAP-enabled devices, or …

Create a Mobile PPC Campaign at Google AdWords Read More »

Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012

Former AdMob executive Jason Spero, who is now Google’s head of mobile sales, took the stage earlier today at the Mobile World Congress event in Barcelona to offer up some new,global smartphone user survey data and 2012 predictions. The Google-sponsored survey had a sample size of roughly 1,000 respondents in each of the represented countries: US, …

Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012 Read More »

Over One-Third of American Adults Now Own a Smartphone

Any more proof that you need a strong mobile site? It should come as no surprise to anyone that more people are browsing the web from their phones than ever before.  For the past few years, not only have more people decided that smartphones should play an integral part of their daily lives, but those …

Over One-Third of American Adults Now Own a Smartphone Read More »