Archive for the ‘Google Analytics’ Category
Google Analytics is a Must for your Legal Site
Author: Chris Costa
Ive used many different website stats programs in my 11 years doing search engine optimization for lawyers. Its important to know where visitors to your website are coming from, what keywords they are using, how long they are staying, which pages they are visiting and much more.
Google analytics is a FREE website stats program that is as good as any high priced stats system Ive used.
Google Analytics has been re-designed to help you learn even more about
where your visitors come from and how they interact with your site.
The new Google Analytics makes it easy to improve your results online.
Write better ads, strengthen your marketing initiatives, and create
higher-converting websites. Google Analytics is free to all
advertisers, publishers, and site owners.
We include Google analytics on every legal website we create or optimize. Its a very user friendly program with a lot of valuable information about your legal site.
SEO is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to other forms of search engine marketing (SEM) which may deal with paid inclusion and pay per click.